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Day rate & pricingRead in FR

Average day rate on Malt by profession in 2026 (complete grid)

How much do freelancers actually charge on Malt in 2026? The question haunts every freelancer wanting to position themselves without being underpriced or excluded from the market. Malt's official reports give broad averages but don't detail enough by level, sector, and specialization. This guide compiles the most complete day rate grid for 2026, built by Levan SuperMalter Level 2 by cross-referencing Malt public data, inbound briefs from 250+ optimized profiles, and real negotiations observed over the past 12 months. Goal: you know exactly where to position yourself, what to expect in negotiation, and which levers to push to exceed the average.

L
Levan Olhesashvili

SuperMalter Level 2 · +250 Malt profiles optimized

9 min read

Methodology: how this grid was built

The numbers that follow don't come from a marketing survey. They cross-reference 4 sources.

Source 1 — Malt public data 2025-2026 Malt Freelance Barometer reports and pricing data shown on public profiles.

Source 2 — Portfolio of 250+ Levan-optimized profiles Displayed day rates and effective day rates (post-negotiation) observed on briefs signed by Levan's clients.

Source 3 — Real negotiations observed Over 6 months, 400+ day-rate (TJM) negotiations analyzed between Malt freelancers and clients (SaaS, e-commerce, industry, agencies).

Source 4 — Cross-check with competing platforms Comparison with Comet, StaffMe, LiveMentor, Freelance-info to validate the ranges.

Watch for biases: these numbers are Malt-displayed day rates (so day rates including the 8-10% Malt commission). For a direct-client day rate, subtract 8-10%. These ranges also reflect active, well-positioned freelancers — poorly positioned freelancers bill below and don't show up in the data.

Geographic gaps: the ranges presented are for Paris and Île-de-France. Count -10 to -15% for the regions (except Bordeaux, Lyon, Nantes, which come close to Paris). For 100% remote international missions, +15-30%.

These numbers evolve: Levan updates this grid every six months.

2026 day rates — Development (web, mobile, backend)

Front-end development (React, Vue, Angular) - Junior (0-3 years): €320-450 (median €380) - Confirmed (3-6 years): €450-620 (median €550) - Senior (6-10 years): €620-820 (median €720) - Expert / Lead (10+ years): €820-1,100 (median €950)

Back-end development (Node, Python, Go, Java) - Junior: €350-480 (median €400) - Confirmed: €480-680 (median €580) - Senior: €680-880 (median €780) - Expert / Lead: €880-1,200 (median €1,000)

Mobile development (iOS, Android, React Native, Flutter) - Junior: €350-500 (median €420) - Confirmed: €500-700 (median €600) - Senior: €700-900 (median €800) - Expert: €900-1,250 (median €1,050)

Full-stack development - Junior: €330-470 - Confirmed: €470-650 - Senior: €650-850 - Expert: €850-1,150

WordPress / Shopify development (e-commerce, vitrine) - Junior: €250-380 - Confirmed: €380-550 - Senior: €550-750 - Expert: €750-1,000

DevOps / SRE / Cloud (AWS, GCP, Azure, Kubernetes) - Confirmed: €550-750 - Senior: €750-1,000 - Expert: €1,000-1,400

Vertical bonuses: +15-25% for fintech, banking, insurance, cybersecurity. +10-15% for B2B SaaS and Series A+ scale-ups. -5-10% for nonprofit, education, public sector.

2026 day rates — Design (UX, UI, Product, Motion)

Product UX Designer - Junior (0-3 years): €300-420 (median €360) - Confirmed (3-6 years): €420-600 (median €520) - Senior (6-10 years): €600-800 (median €700) - Expert / Lead: €800-1,100 (median €950)

UI Designer / Product Designer - Junior: €280-400 - Confirmed: €400-580 - Senior: €580-780 - Expert: €780-1,050

Product Designer (UX + UI + strategy) - Junior: €320-450 - Confirmed: €450-650 - Senior: €650-870 - Expert: €870-1,200

Motion Designer / Animation - Junior: €250-380 - Confirmed: €380-550 - Senior: €550-750 - Expert: €750-1,000

Art Director (branding, identity) - Confirmed: €450-650 - Senior: €650-900 - Expert: €900-1,300

Design Ops / Design System Lead - Confirmed: €550-750 - Senior: €750-1,000

Illustrator, iconographer - Confirmed: €300-500 - Senior: €500-750

Vertical bonuses: +15-20% for B2B SaaS, fintech, luxury. +10% for international agencies. -10% for nonprofit sector.

2026 day rates — Data (Analyst, Engineer, Scientist)

Data Analyst - Junior: €350-480 - Confirmed: €480-680 - Senior: €680-880 - Expert: €880-1,200

Data Engineer (pipelines, dbt, Airflow, Snowflake) - Junior: €400-550 - Confirmed: €550-750 - Senior: €750-1,000 - Expert: €1,000-1,400

Data Scientist / ML Engineer - Junior: €400-580 - Confirmed: €580-800 - Senior: €800-1,100 - Expert: €1,100-1,500

MLOps / ML Platform Engineer - Confirmed: €650-900 - Senior: €900-1,200 - Expert: €1,200-1,600

BI Consultant (Looker, Tableau, Power BI) - Confirmed: €500-700 - Senior: €700-900

Data Product Manager - Confirmed: €600-800 - Senior: €800-1,100 - Expert: €1,100-1,500

Vertical bonuses: +20-30% for AI/LLM (RAG, fine-tuning, agents), fintech, large-scale retail. +15% for Series B+ startups.

2026 note: AI/LLM specialization has created a day-rate explosion in data. A data scientist "AI Engineer" (LangChain, agents, production RAG) bills €200-400 more than a classic ML data scientist at equal experience.

2026 day rates — Marketing, Growth, SEO, Content

SEO Consultant - Junior: €300-450 - Confirmed: €450-620 - Senior: €620-820 - Expert: €820-1,150

Growth Consultant / Growth Marketer - Junior: €320-480 - Confirmed: €480-680 - Senior: €680-920 - Expert / fractional CMO: €920-1,400

Traffic Manager (Meta Ads, Google Ads, LinkedIn Ads) - Confirmed: €400-580 - Senior: €580-780 - Expert: €780-1,050

Marketing Automation Consultant (HubSpot, Marketo, Braze) - Confirmed: €500-700 - Senior: €700-950 - Expert: €950-1,300

Content Manager / Editorial - Junior: €250-380 - Confirmed: €380-550 - Senior: €550-750

Conversion Copywriter (landing pages, email sequences, ads) - Confirmed: €400-600 - Senior: €600-820 - Expert: €820-1,100

SEO / Web Writer - Junior: €180-280 - Confirmed: €280-450 - Senior: €450-650 - Expert: €650-900

Community Manager / Social Media Manager - Junior: €200-320 - Confirmed: €320-480 - Senior: €480-650

Brand Strategist - Confirmed: €550-750 - Senior: €750-1,050 - Expert: €1,050-1,500

Vertical bonuses: +15-25% for B2B SaaS, fintech, premium e-commerce. +10% for Series A+ scale-ups.

2026 day rates — Consulting, Product, Management

Strategy / management consultant - Junior: €450-650 - Confirmed: €650-950 - Senior: €950-1,400 - Expert: €1,400-2,200+

Freelance Product Manager - Confirmed: €550-750 - Senior: €750-1,000 - Expert / fractional CPO: €1,000-1,500

Product Owner - Confirmed: €500-700 - Senior: €700-900

Scrum Master / Agile Coach - Confirmed: €500-720 - Senior: €720-950 - Expert: €950-1,300

Digital Project Manager / PMO - Confirmed: €450-650 - Senior: €650-880

Digital Transformation Consultant - Confirmed: €650-900 - Senior: €900-1,300 - Expert: €1,300-1,900

IT Consultant (infra, security, architecture) - Confirmed: €600-850 - Senior: €850-1,150 - Expert: €1,150-1,600

Freelance HR coach / consultant - Confirmed: €450-650 - Senior: €650-900

Vertical bonuses: +25-40% for banking, insurance, energy (large accounts). +15% for Series B+ tech scale-ups. -10-15% for nonprofit and public sector.

Consulting day rates are the most elastic in the market: the same consultant may bill €800 on a SaaS project and €1,400 on a bank project. Adapt to the client.

2026 day rates — Video, Photo, Translation, others

Videographer / Video Editor - Junior: €250-400 - Confirmed: €400-580 - Senior: €580-800 - Expert: €800-1,100

Motion Designer (After Effects) - Junior: €280-420 - Confirmed: €420-600 - Senior: €600-820

Corporate / Product Photographer - Confirmed: €500-800 (often day rate rather than classic TJM) - Senior: €800-1,300

Video Director - Confirmed: €600-900 - Senior: €900-1,400

Translator / Localizer - Confirmed: €250-400 (often per word or per package) - Senior: €400-600

Voice-over / Dubbing - Confirmed: €300-500/session - Senior: €500-900

No-code development (Bubble, Webflow, Airtable) - Junior: €280-420 - Confirmed: €420-620 - Senior: €620-850

Trainer / Instructional Designer - Confirmed: €500-750/training day - Senior: €750-1,200

GDPR / DPO Consultant - Confirmed: €550-800 - Senior: €800-1,200

Tech Recruiter / Talent Acquisition - Confirmed: €450-650 - Senior: €650-900

Community Manager / Social Media Manager - Junior: €200-320 - Confirmed: €320-480

This grid covers 90% of freelance professions on Malt. For unlisted professions (finance, legal, specialized HR), count ranges 20-30% above generalist equivalents.

How to position yourself precisely within these ranges

A range of "€600-800" is nice, but you want to know whether YOU should bill €620 or €780. Here's the Levan method to position yourself precisely.

Step 1 — Identify the range for your XP bracket Count your real XP years in your current profession (not total work-life years). A dev who did 4 years of sales then 3 years of dev is "3 years dev XP", not "7 years".

Step 2 — Position yourself initially at the median If the range is €600-800, start at €700 (median). That's the default position, no strong hypothesis.

Step 3 — Adjust per the 5 value factors - +€50 if you're specialized in a niche (sector + tech) - +€50 per major logo (Doctolib, Payfit, Aircall…) in your last 3 missions - +€50 if you can cite a measured client result ("+300% traffic", "app scaled to 500k users") - +€50 if your profession + tech + sector combination is rare (<100 Malt profiles) - +€30-50 for the Paris region and tech scale-ups, -€30-50 for regions and nonprofit

Possible stack: up to +€250 above the median.

Step 4 — Stay within the max range of your XP bracket Don't exceed the top of your XP bracket range until you've crossed the next threshold. A 4-year XP dev doesn't bill like an 8-year XP dev, even highly specialized. The market caps by bracket.

Step 5 — Test and learn over 60-90 days Display the calculated day rate, measure your contact and conversion rate. If volumes too low, lower by €30-50. If very high, raise by €30-50. Adjust until you find the balance.

A tool like profil-score.com helps validate that your profile supports the displayed day rate (bio, proofs, tags). A €800 day rate on a profile scoring 55/100 doesn't convert.

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Frequently asked questions

Q:Do these Malt day rates include Malt's commission or not?
A:

Yes, all day rates in this grid are Malt-displayed day rates, so including the Malt commission (8-10% depending on the CA threshold generated by the client). To know your net-received day rate, subtract about 8-10%. Example: €700 Malt displayed = about €630-644 received. For a direct-client day rate (off Malt), either apply -8-10%, or keep the Malt rate to avoid destabilizing your positioning.

Q:How to explain the gaps between 2 freelancers of same profession and level?
A:

5 factors explain 90% of the gaps: profession specialization (generalist vs. niche expert), sector vertical (fintech vs. nonprofit), cited client logos (Doctolib vs. anonymous SME), demonstrated quantified results (mission with measured ROI vs. descriptive mission), and geography/client type (large Paris account vs. regional SME). Two senior devs may have €300 spread, one at €650 the other at €950, without either being overpaid.

Q:Will Malt day rates continue rising in 2026-2027?
A:

Yes, upward trend of +5-8%/year on the average. Professions trending up: AI/LLM engineering (+15-25%), cybersecurity (+10-15%), senior data engineering (+10%). Professions stable or slightly down: basic WordPress dev, generalist community management, basic web writing (generative AI competition). Adapt your positioning to these trends: move upmarket or specialize in tension niches.

Q:What day rate to start with when starting freelance on Malt?
A:

Position yourself in the lower third of your profession's junior range for the first 3 months to gain volume and references. Example junior dev: range €320-450, start at €350-380. Once 5-8 well-rated missions (4.8+/5) done, raise to €450. Then €500 after 12 months. Absolute trap: displaying €200-250 to "attract" — you get trapped in low-cost and it takes 12-18 months to exit.

Q:Can a freelancer bill above the top of their bracket's range?
A:

Yes, but rarely and under strict conditions: ultra-rare combination (profession + tech + sector), portfolio of exceptional logos (top 3 worldwide or French in the sector), spectacular quantified results ("I took an app from 0 to 10M users"). In that case, you can exceed the top of the range by +15-25%. Warning: without these proofs, a day rate above the ceiling scares off clients who consider you unreasonable.

Q:Is this day rate grid valid in the regions or only in Paris?
A:

The grid reflects Paris/Île-de-France and major tech metros (Lyon, Bordeaux, Nantes, Toulouse). For mid-size regions: count -10 to -15%. For rural areas: -15 to -25%. Caveat: these discounts apply mainly to on-site missions. In full remote, a region-based freelancer can bill Paris rates if they work for Paris/international clients — with 60% of Malt missions being remote, the geographic discount fades.

The Malt 2026 day rate grid by profession isn't an absolute, it's a reference framework to position yourself intelligently. Identify your XP and profession bracket, start at the median, adjust with the 5 value factors (specialization, logos, results, rarity, sector), test over 60-90 days and adjust based on your conversion and utilization rate. Freelancers who use this data-driven method instead of gut feel earn on average €200-400/day more than their peers at equivalent XP. Before setting or raising your day rate, validate that your profile supports the target positioning by testing it for free on profil-score.com.

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